Episode 2: Empowering Small Businesses with Michael Anderson

Thriving with Purpose, Passion and Profit

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Episode 2: Empowering Small Businesses with Michael Anderson

Creating a purpose-driven platform to reduce unemployment in South Africa

Christine van Tonder

Mar 17, 2022

In this episode, I chat with Michael Anderson, Founder and CEO of Great@Group. His life motto is ‘be the change you want to see’, which is what inspires him daily to build this small business empowerment platform.

The topics we discussed:

1. What ‘purpose-driven business’ means to him and how he operates in alignment with these values day-to-day.
2. His strategy for working toward profit and impact simultaneously.
3. When the vision for this platform was birthed.
4. How faith plays a critical role in living and working toward more profit, passion, and purpose.

To learn more about the Great@Group platform, you can go to http://shopnonpareil.com/greatatgroup/ or contact Michael at michael@shopnonpareil.com.

We’d love to hear from you. Please send your comments and questions to hello@christinevantonder.com

Remember to subscribe for more insight from myself and other incredible guests.

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Thriving with Purpose, Passion and Profit

Are you a Christians committed to building a purpose-driven brand? It is possible to build a thriving business that allows you to receive and experience purpose, passion, and profit, by serving the marketplace using your God-given gifts and lived experience.

Listen to Christine van Tonder (Brand Development Coach and Consultant) and her guests discuss topics related to faith, emotional and mental energy, intuition, marketing, and business growth.

Learn more about Christine on her website at https://christinevantonder.com or contact her directly at hello@christinevantonder.com

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